- News
Prepare customer service for Black Friday: A guide
Black Friday not only entails a rush of customers, but also an increase in customer service issues. How can you best prepare your support team for this challenge? Here are some strategies:
Tips for succeeding on Black Friday
Increase staffing:
Prepare for increased workload by scaling up your team. With more hands on deck, you can effectively handle all customer inquiries.
Implement smart call routing:
Ensure that customers can be quickly and efficiently connected to the appropriate department using smart routing.
Maximize automation:
Use programmability to make the call experience smoother. For example, allow customers to enter order numbers to automatically inform them about order status.
Communicate wait times:
Update your welcome message to inform customers about any delays during peak traffic periods.
Optimize contact center management:
Have real-time data on your support team's availability and workload, and adjust quickly based on needs.
Harness contact center data:
During Black Friday, use detailed statistics and reporting to make quick and informed decisions.
Integrate live chat:
Prevent abandoned purchases by having proactive live chat support, especially at checkout. Additionally, welcome visitors with automated chat messages.
Cloud telephony solution:
A centralized platform that combines telephony, chat, and contact center makes internal communication seamless.
Flexibility with remote work:
With a cloud-based solution, the team can work from anywhere, facilitating scalability.
Caller identification:
Provide a personal touch by greeting customers by name based on incoming calls.
Calendar synchronization:
Ensure everyone is on the same page by synchronizing the team's calendars with the phone system.
Conclusion
Black Friday requires proactive planning. If you are considering a new telecommunications solution, let's discuss how Telink can be the right solution for your business, whether you are in retail or running an e-commerce.